ASSESS
- Contextual Industry Research
- Marketplace Positioning
- Brand Adjacencies
- Price-point Analysis
- Merchandising & Assortment
- Retail Footprint
- Brand Presence
- White Space Opportunities
PLAN
- Strategic Growth Initiatives
- New Concept Development
- Digital Media Strategies
- Domestic and International Expansion Opportunities
IMPLEMENT
- Brand Book Development
- Concept Roll Out
- Retail Development
- Partner Identification & Outreach
- Sourcing and Management of Third Party Contracts